“I underestimated how different ‘my hard’ was going to be from everyone else’s. None of my friend's babies were like mine.”
Parent of a 1 and 3 year old
Welcome to Poppins!
Parent Coaching & Pediatric Care. Just a Text Away.
On-demand parenting coaching and pediatric care for parents — newborn to teen.
Get started
Behavioral and medical care,
under one roof
EXPERT GUIDANCE
Dedicated parent coach
Parent coaching is a no-judgment partnership to help you tackle the chaos of parenting with a little more ease and a lot less stress.
Work with a certified coach to discover your strengths, develop practical strategies, and tackle issues like behavior, communication, and stress (because what parent doesn’t need that?).
24/7 MEDICAL SUPPORT
Pediatric care at your fingertips
Text, send photos, and get answers from our clinicians anytime, day or night. Skip the hassle of after-hours urgent care and connect directly with us for expert guidance.
If our clinicians determine your child needs a prescription, we’ll send it directly to your local pharmacy for added convenience.
69%
of parents are likely to experience parenting stress a few times/week
51%
of parents search online for at least one hour for each issue they have
48%
of parents often worry about physical health, mental health, & social firsts
*Based on a survey of 452 individuals in the US with children under the age of 18 who identified as the primary caregiver
How it works
“We're trying to get on the same page when handling our kids' misbehavior without damaging our long-term relationship with them.”
Parent of 11 and 8 year old
How much can Poppins save my family?
Poppins helps families save on copays, urgent care, and ER bills—without sacrificing care
$50/month
vs.
Parent Coach
$150/session
Urgent care
$200/visit
ER
$2,000/visit
A coach, a medical team, and instant care when you need it
Partner with a certified parent coach who truly gets your family — all our coaches are parent coaching experts with professional backgrounds in social work, early childhood education, or therapy
Skip the 2am Google spiral with 24/7 pediatric support - text our clinicians for any care question and get prescriptions when needed
Get real-time guidance from your coach for any parenting challenge, from school struggles to bedtime battles to getting kids to cooperate
Turn research-backed strategies into daily wins with personalized action plans and gentle check-ins
$50/mo (per family)
Paid annually at $599/year
real stories
Helpful resources
Frequently asked questions
What is Poppins?
Poppins is a comprehensive, text-based family support service that puts pediatric care and parent coaching under one roof to reduce household stress for busy parents. We provide 24/7 medical care with clinicians from top hospitals such as Duke, Boston Children's, Seattle Children's, CHOP, and NYU. You can use your medical team when you want instant help within less than 15 minutes. Our medical team can diagnose, treat, and prescribe if necessary. We also support families with nutrition guidance, sleep support, school notes, and help with school paperwork like ADHD evaluations.
Our personalized parent coaching covers everything from toddler tantrums and bedtime routines to teen independence, school situations, and co-parenting coordination. You shouldn't have to figure out if your child's sleep issue is medical or behavioral, or bounce between the pediatrician and a behavioral specialist while googling at 2 AM. Many parenting challenges have both medical and behavioral components—so we put it all under one roof.
Start where you need help most—medical support, parent coaching, or both.
How does Poppins work?
Getting started is simple. Click the Get Started button at the top of the page and pick your plan: Medical, Parent Coaching, or Comprehensive for the holistic approach. Once you're in, you get our private phone number to access your team.
If you have parent coaching, you'll schedule an onboarding session with your parent coach. They'll get to know your family's unique challenges and create a personalized action plan to help you overcome current parenting hurdles.
Once you're set up, you'll get:
- With Parent Coaching: Regular check-ins and reminders to keep you on track, plus text access to your parent coach for questions, updates, or problem-solving
- With Medical: 24/7 medical support with responses within 15 minutes, including the ability to share photos, videos, or audio (like recordings of a cough) for accurate diagnosis
- With Comprehensive: All of the above
We've designed the experience to be both comprehensive and convenient, ensuring you have expert support whenever you need it.
Who's on my care team?
Your comprehensive care team includes a dedicated parent coach who helps address your immediate challenges while creating a roadmap for your parenting goals, plus our 24/7 medical team of pediatric nurse practitioners who can diagnose, treat, and prescribe medication if necessary. The medical team is supervised by Dr. Mona Amin and Dr. Martin Maimon.
What age ranges/developmental stages does the coaching cover?
Poppins supports families with children from cradle to college, including:
- Baby & Toddler Years: Sleep training, managing tantrums, developmental milestones
- Preschool Years: Potty training, separation anxiety, establishing routines
- Elementary School: Homework strategies, friendship dynamics, building independence
- Middle School: Navigating independence, handling peer pressure, healthy friendships
- High School: College preparation, dating discussions, managing academic pressure
We also address core parenting challenges like co-parenting strategies, household management, discipline approaches, and setting meaningful family goals.
What does it cost?
We offer three flexible plans to fit your family's needs:
- Medical Plan: $20/month - 24/7 pediatric care with diagnosis, treatment, and prescriptions when necessary
- Parent Coaching Plan: $35/month - Unlimited access to your dedicated parent coach with personalized action plans and ongoing support
- Comprehensive Plan: $50/month - Everything above working together as one seamless team
All plans come with no co-pays, no surprise bills, and no hidden fees. Just one monthly subscription for peace of mind all year long.