Evidence-based coaching designed to help you stay calm, feel in control, and respond with confidence — even during the toughest tantrums.
Get started
Work with a certified coach to discover your strengths, develop practical strategies, and tackle issues like behavior, tantrums, communication and stress (because what parent doesn’t need that?).
“My toddler refuses to sleep in his own bed, and I’m getting kicked in the face every night. I’m exhausted, it’s taking over the house, and I’ve already read all the blogs. Help!”
"My toddler has such big feelings and when she gets overwhelmed, she bites and has complete meltdowns - especially after transitions like coming back from busy outings"
“Our mornings feel like a battlefield. Getting everyone ready for school is a daily struggle. There is lots of crying. I need strategies to make mornings smoother and get out the door with less stress.”
"My kid completely melts down when I try to drop him off at preschool - he won't go into the classroom. I have to pry him off me while he's screaming. I leave feeling like the worst parent ever."
"I feel like all the other parents are judging me because my kid is constantly having tantrums at drop-off."
Create custom action plans tailored to your family’s needs, with clear, actionable next steps.
Provide ongoing support, so you can reach out to your coach with questions or concerns anytime.
Save you time—stop endless searching online and start taking action towards the things you want to address or fix.
Send you reminders to help you stay the course
Dr. Massey brings together education expertise and real-world parenting experience. She holds a Doctorate in Education from George Washington University focusing on education, along with dual master's degrees from NYU in Early Childhood Education and Early Childhood Special Education. As an adjunct professor at NYU in both the Teaching and Learning and Applied Psychology departments, she balances academic work with active research. Through her virtual practice, she equips parents with evidence-based strategies for complex behavioral challenges, drawing on both her professional expertise and personal experience as a mother of two.
Raelee Peirce brings nearly three decades of experience helping parents shift from child-centered to values-driven parenting. Her approach transforms family dynamics from negotiation to connection through practical strategies that create genuine harmony at home. A graduate of the University of North Carolina at Chapel Hill with a BA and a Certified PCI Parent Coach from Seattle Pacific University, she combines secure attachment science with real-world wisdom. As a mother of two young adults, she helps parents navigate discipline and emotional regulation with confidence and humor, creating respectful relationships where everyone thrives.
There’s no shortage of parenting advice online, but finding the right solution for your family can be overwhelming and time consuming. 59% of parents we surveyed spent an hour a day Googling answers for their kids.
Partner with a certified parent coach who truly gets your family — all our coaches are parent coaching experts with professional backgrounds in social work, early childhood education, or therapy
Skip the 2am Google spiral - text your parent coach any question and get a an action plan that drives change.
Get real-time guidance from your coach for any parenting challenge, from school struggles to bedtime battles to getting kids to cooperate
Turn research-backed strategies into daily wins with personalized action plans and gentle check-ins
Friends and Family Pricing: $20/mo for the entire family
Your coach will get to know your wins, your fails, and your 'what just happened?!' moments, so they can help you grow.
Your dedicated coach will learn the ins and outs of your family life
Your household can start to experience what 'calmer' feels like.
You’ll work with your coach to make changes through trial and error
Our parent coaching is tailored to your unique family situation. You'll work with your own dedicated coach who takes the time to really get to know you and your family dynamics. We encourage co-parents to join these sessions. Everything we do is one-on-one. No impersonal group sessions here.
Our coaching team brings extensive professional experience to help parents shift from simply managing behaviors to creating lasting, values-driven family dynamics. Our coaches have backgrounds that include certified parent coaching credentials, formal education in child development, and specialized training in attachment theory and emotional regulation.
What truly sets our coaches apart is their ability to translate evidence-based approaches into practical, everyday strategies that work in real homes. They combine professional expertise with personal understanding, offering guidance that's both compassionate and effective. Our coaches are skilled at helping parents establish respectful relationships where every family member can thrive.
We’ve designed our coaching to fit into your actual life—not the other way around. We start with a video chat to build that personal connection, and then shift to mostly text support. Parents are busy, so we meet you where you are, providing on-the-go support that works with your schedule, not against it.
We believe that every family is unique, with its own specific challenges, dynamics, and needs. That's why we've intentionally chosen to provide personalized one-on-one support for both behavior coaching and pediatric medical care. This approach allows us to create a judgment-free space where we can focus solely on you and your family's specific situation.
Friends and Family pricing is our special rate of $20 per month, 60% off. It's for families looking for parenting support and guidance. Sign up today to receive our special offer.
